floho.com
Florian Hollender

Latest

Nov
15
B2B Customers. Know them.

B2B Customers. Know them.

There are many wrong ways to know your customers. With Consumers, statistics can mislead. Averages. You might ask for opinion,
1 min read
Nov
13
Everything is new, and nothing is.

Everything is new, and nothing is.

I am fascinated with chosing a clear-cut perspective when looking at new questions/topics/whatever, and examine where this perspective
2 min read
Apr
05
No time for fear

No time for fear

On Sunday, we took a family trip to a high ropes course in a forest nearby. Whilst my wife took
3 min read
Jan
01
Book Notes: "The Effective Manager" (Horstman, 2016)

Book Notes: "The Effective Manager" (Horstman, 2016)

Some management books from US-based authors are a feast of hyperbole, long-winded analogies and stories, eventually leading up to some
5 min read
Oct
06
Blogposts, die ich (noch) nicht geschrieben habe

Blogposts, die ich (noch) nicht geschrieben habe

1. Domain, Logo und Geschäftsmodell-Analogie: in drei Zutaten zum heißen Startup 2. Bibliothek als ToDo-Liste: Bücherstapel im Regal oder Kindle-App?
1 min read
Sep
28
Hello world, nochmal.

Hello world, nochmal.

Einen persönlichen Blog zu haben ist entweder eine strategische Entscheidung, oder ein Anachronismus, oder beides. Bei Nerds wie mir hat
2 min read